Punch Design Co.
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Saddleback Soda Co.

 

Saddleback Soda Co.

Building a social soda, on a budget

BRAND DESIGN + PACKAGING + APPAREL

 
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A Soda For the Social Set

We worked with the Saddleback Soda Co. team to develop a logo system that would also function as a label, a package, and a badge that could function on apparel, but be instantly instagrammable. The result is a budget-solution that looks anything but.

 
 
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shoes.jpg
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car.jpg
hat.jpg
racks.jpg
hats.jpg
 
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social_hoodie.jpg
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Services
Logos, Iconography & Illustration
Labeling System
Packaging System
Strategy
Point-of-Purchase

 

Credits
Created at The Brandit
Art Director + Designer: Joshua Berman
Creative Director: Dan Bowman
Lettering + Illustration: Jud Lively
Photography: Saddleback Soda Co.